Sustainability is not a trend for us, it is in our DNA
The journey of SHP Group towards sustainability has been evolving since the 80s of the 20th century. Since then, we have created the ECO Choice product range, which is the result of many years of continuous development and innovation. We have gradually established sustainable paper production through groundbreaking initiatives in the areas of paper collection, sorting, pressing and processing. These efforts have enabled the company to build up extensive expertise in this field and achieve a high level of operational efficiency.
This long-term approach reflects a gradual evolution, not a sudden transformation. By continuously improving our processes and technologies over the decades, we have created a reliable and scalable model of sustainable production that integrates environmental responsibility with consistent product quality.
With modern processing technologies and strict quality standards, SHP Group achieves a consistent high level of quality that exceeds both the standard grades for recycled paper and standard solutions on the market. This is particularly reflected in the softness, tensile strength, absorption capacity, and solubility of our products.
How our 100% recycled hygiene paper is manufactured
Today, our raw material comes from 100% recycled paper. This marks an important milestone in sustainability. Constant innovation allows us to further expand the circular economy, with a significantly improved quality and customer experience.
1. Circular resource recovery
E-commerce increases the availability of cardboard, which makes it possible to obtain sustainable raw materials through improved technologies. Our own collection facilities ensure the supply chain.
2. 100% recycled paper production
The raw material is cleaned through several processing stages to guarantee clean fibres and high-quality paper. The absence of bleaching or ink removal reduces the consumption of chemicals, energy, and the amount of waste water.
3. Quality across the entire product range
The prepared raw material is formed, pressed and dried into high-quality paper rolls. Tough fibres ensure consistent quality across products such as toilet paper, kitchen roll, folded towels and napkins.
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